Is TikTok Right for Your Brand? A Guide for B2B and B2C Businesses
If you’ve ever been asked by executives about “the next big thing” on social media (and if you haven’t, are you really a social media...
If you’ve ever been asked by executives about “the next big thing” on social media (and if you haven’t, are you really a social media...
Latin may technically be a dead language, but that hasn’t stopped us from adopting many of its phrases into our everyday English...
Whether you lean more toward the sales or content side of digital marketing, make your own go-to list of the best marketing conferences....
What is a logo jungle? A logo jungle is a visual grouping of logos of multiple brands. Logo jungles often are used for informational...
For the past few months, I’ve been working as part of a Teamlancing™ collaboration with a fantastic group of teamlancers from around the...
If your website is an engine for your business that powers your sales funnel and builds your brand, congratulations. Achievement...
How do you create a successful press kit or media kit? Well, first you determine what your goals are and then factor in details...
Even with a variety of different marketing channels and mediums today, including social media and text marketing, email is still one of...
In reading more books about grammar than the average person probably does, I’ve encountered many metaphors for punctuation. My favorite,...
In August, I started a new consulting position that had me working as part of a remote team located in various parts of the globe and the...
Let’s be honest, the word “freelancer” used to come with a stigma attached. Some deemed it a euphemism for ‘unemployed.’ Others would...
Find 250+ socially relevant national and international hashtags to help your brand get more engagement in 2021 with our social media...
Have you noticed lately that, when you’re browsing the web, there are a lot of websites that use a pop-up to ask you to accept their...
Microlearning, or the portioning of learning units into relatively brief elements, is a buzzy word at the moment, and it’s stirring up a...
If you have been a content marketer for a while, you know many buzzwords are thrown around haphazardly in conversations and materials....
What is a lead in writing? It’s the opening hook that pulls you in to read a story. The lead should capture the essence of the who, what,...
It’s an all-too-relatable circumstance for many content marketers: You’re on a call with a prospective client, and they tell you —...
No matter what label you identify with inside the content universe, the touchpoints identified in the service blueprint — and in fact,...
An idiom is a commonly used phrase that has meaning as a whole, rather than just being the sum of its words. We’ve all heard them before,...
For the past few months, I’ve been chronicling my ongoing journey from freelancer to teamlancer. In case the idea of teamlancing is still...