Are you crafting your content to keep up with search behaviors? Search engine optimization (SEO) is a constantly evolving practice that...

Whether you’re an aspiring hoarder or just have a few things that need to reside outside your residence, SpareFoot is the largest online...

In the final weeks of 2017, a ProPublica/New York Times investigative feature revealed that many large companies, including Amazon and...

To specialize in a content niche, freelance writers often cultivate expertise in or passion for an industry or topic. Other writers fall...

In 2018, Facebook changed its news feed algorithm to prioritize content that is most engaging and important to individual users. As a...

There are numerous resources available on how to be a better freelance writer to clients, how to get more gigs, and how to make more...

Have you ever asked someone, “Can I pick your brain?” without intending to pay for their insight? If so, you’ve been an accidental...

Don’t Look Now, But Twitter Is in the Midst of a Renaissance Social media hasn’t been around long enough for us to see a social channel...

Facebook Live video offers businesses an opportunity to reach in a compelling, video-streaming format. With live video, brands can show...

A chatbot is technology operating against a set of rules or artificial intelligence to simulate conversational engagement with customers...

The overlapping niches of science and medical marcom writing are intimidating to most people with a liberal arts degree — even folks who...

When it comes to producing compelling content (an article, blog entry or branded piece), it never hurts to support your topic with an...

What’s one thing that line cooks, writers and studio executives have in common? They’ve all been in the weeds before, and seen colleagues...

So, what were the most surprising impacts of 2017? Instagram out-Snapchats Snapchat Even though Instagram Stories launched in late 2016,...

Perhaps the most undervalued when you have it, yet coveted gift when it’s gone is creativity. Never appreciated when it showers us with...

So, what are the issues that are keeping you from always being invigorated and inspired? We’re willing to bet that you’ll resonate with...

Back in the pre-Internet days, banks and insurance companies maintained a constant cycle of direct mail, cold calls, local onsite...

Know how to write a press release so it gets picked up? As a PR professional, you need to build rapport with the right influencers and...

New standalone messaging app and “Story Highlights” will affect your 2018 Instagram plans. It’s been a big year for Instagram: Instagram...

With business benefits such as office-space savings and increased workforce productivity — and employee benefits like flexible work-life...