Exploring the Real Estate Content Marketing Niche With Agency Founder Carol Morgan
In real estate writing, the broad range of rates reflects the broad spectrum of housing needs and budgets— from low-rent short-term...
Podcasting to Win: With Wondery Founder Hernan Lopez
The podcast landscape is crowded, to the point that even smart kindergarteners wonder whether anyone’s listening to most of these people...
Facebook’s Stories May Have a Fairy Tale Ending After All
Story time: What’s new with Facebook, Instagram, WhatsApp stories Remember those days when Snapchat Stories were the next big thing that...
Why It’s Important to Treat Your Freelancing Business Like a Business
Freelancing can offer a great work/life balance. But it’s important to treat your freelance writing business like business if you want it...
Universities That Are Leading the Way in Innovative Martech Training and Courses
The four Ps of marketing are promotion, price, place… Brand awareness is important for a business because… Notice that the different...
How to Position Yourself As an Expert to Advance Your Freelance Career
Are you speaking to your ideal audience? Positioning yourself as an expert in your field means letting go of trying to reach everyone. It...
Social Influence Scores: Dead or Alive? Klout’s Out, But Is Skorr… In?
New app looks to even the Skorr as Klout goes out It’s hard to believe that the Klout score is now 10 years old. The sometimes divisive,...
Writers Share the Essentials of Diving Into Full-Time Freelancing
It’s the plunge when every freelance writer must stand on the edge of the board and consider at some point: “Do I dive into the freelance...
Content Curation Tool Comparisons: Feedly vs. Pocket vs. Wakelet
Content curation tools help marketers aggregate, filter, organize and share relevant content from around the web. Businesses rely on...
Returnships and the Changing Attitudes Toward Career “Gaps”
This is the first installment of a series where we look at words and concepts that define the modern workforce — for good or ill,...
The Freelance Writer’s Guide to Working With a Top Ad Agency
When you’re a freelance writer, it’s easy to feel like an outsider looking in. You often toil job to job, shuttling between pitching...
Best Wondery Podcasts: Five Series to Tune Into, From the Next Big Podcast Network
Podcast startup Wondery claims a sweet spot in content creation and curation within the booming but highly competitive podcast landscape....
What You Need to Know — And Do —After Facebook’s F8 Developer Conference
Three updates brands need to understand from Facebook’s F8 Developer Conference Facebook’s yearly F8 Developer Conference always brings...
Snapchat Hopes to Not Make a Spectacle of Itself With Release of New Glasses
What you can learn from the return of Snapchat Spectacles Chances are that if you or anybody on your team used the first version of...
What Freelancers Need to Know About the New Tax Law
Tax reform legislation enacted at the end of 2017 reflects the most sweeping change in the tax code in several decades. We will discuss...
Heinz, M&M’s Show the Power of Including Digital Consumers in Your Brand Decisions
What you can learn from Heinz and M&M’s customer co-creation efforts Any company wants to have an engaged and active consumer base who is...
Retirement Plan Options for Freelance Writers
Freelance writers and all self-employed people need to save for their retirement. When you are employed by a company, usually there is a...
Mantras for a Better Freelance Writing Portfolio to Catapult Your Career
After managing hundreds of freelancers and reviewing countless applications and portfolios in my media career, I’ve developed a finely...
Accounting and Record-Keeping Issues for Freelance Writers
Accounting and record keeping for freelance writers requires individuals to think beyond their passion — writing — and think like small...



















