Ah yes, the well-written creative brief. It’s a dying art form on par with handwritten notes and voicemail. Given shrinking bandwidth,...

Keeping up with current content creation and marketing best practices is a full-time job by itself. The problem for you and most of our...

Whether it is a product, a destination, a property or a person, every brand wants to share their unique proposition with the masses. Or...

A case study is an valuable content asset that mature marketing organizations should develop for use in the sales cycle. To create an...

We’ve talked a lot about the gig economy, and the outlook is always uncertain for creatives. Netflix is buying ideas for tens of millions...

Is your 2019 shaping into a great year for your digital content creation and marketing efforts? If yes, keep reading for more insights to...

When you consider the mass of customers who buy your products or select your services, how do you perceive them? Maybe you picture your...

Content marketing costs 62 percent less than outbound marketing and generates three times as many leads per dollar spent. (Source: Demand...

If professionally you are a words person who has nothing to do with visuals, does your professional persona need to be visually on point?...

Teamwork quotes need not be relegated to fluffy kitten posters that only inspire cynicism and target practice using the closest office...

Despite our best efforts, sometimes major players like Google and Facebook change the rules on us and cause us to back up and reassess...

Hundreds of articles have been written about how isolation and lack of structure affect freelancers and remote workers. Co-working was...

If you were a child of the ’80s, you likely remember the ‘Choose Your Own Adventure’ book series, where you would be presented with...

Teaching and writing are two sides of a priceless coin. Writers historically have used the classroom as a place to supplement their...

The type of freelance editor you need depends on a variety of factors, including where you are in the writing process. At the various...

If we told you that more than half of people surveyed have not used visual search, but are somewhat interested or very interested in...

If you know how to develop a content creation strategy, you realize it requires honest assessments of your current state of business and...

Believe it or not, chatbots have been around for a long time. However, in the last several years the use of chatbots has grown...

Whether it is a product, a destination, a property or a person, every brand wants to share their unique proposition with the masses. Or...

One year ago, we were all gearing up for the explosion of what experts told us would be the big marketing trends in 2018. Now, one year...