Which words would your friends and family members use to describe you? Witty? Kind? Helpful? Now, which words would you use to describe...

When I decided to travel non-stop for a year, many people were perplexed by my decision. What would happen to my career? How would I...

In this series, we examine how Umberto Eco’s book, ‘How to Write a Thesis,’ can be used to help writers improve their focus, research...

Stephen King said: “The road to hell is paved with adverbs.” While the author is renowned for such sentiments, he’s equally criticized...

In this series, we examine how Umberto Eco’s book, ‘How to Write a Thesis,’ can be used to help writers improve their focus, research...

Writing engaging content is crucial to building long-term content marketing success — yet, it is no easy task. In fact, the strength of...

In this series, we examine how Umberto Eco’s book, ‘How to Write a Thesis,’ can be used to help writers improve their focus, research...

It’s the rule: Don’t edit your own work. This doesn’t get you out of the responsibility of being both the first and last eyes on your...

When you write, you sound precise and witty. The brand that just hired you wants to sound perky and optimistic. You are all about long,...

Much like the favorite book you never want to end, a career in writing will hopefully feature many chapters. And while some people know...

Imagine this: Your organization has just released a new product or is anxious to announce a new initiative. Your giddy executives call...

Business jargon is a set of specialized words and phrases used by individuals in an industry or profession. Business jargon can be a...

As with any transformation, the process from point A to point B will take time, endurance and, of course, a thick skin. For writers who...

If you’ve been lucky enough to find your life partner — you know the feeling when it’s just right. Those who are single (or remember,...

Like many journalists, my career has taken plenty of twists and turns along the way. My first internship was in the beauty department of...

Since hashtags are becoming a new language that every professional must become fluent in, here are a few you can likely decipher without...

You’ve considered many variations of a creative career, from writing scripts to being a social media coordinator to being a professor....

These days, layoffs in journalism are regular news. Journalists find themselves the targets of budget cuts as publications routinely cut...

What is a brand positioning statement? A positioning statement expresses the essence of a brand with precision. This persuasive one-line...

On the radio, on billboards, on TV at the end of commercials, in newsletters and social media… The slogan is what you stand for, and the...