What is a CTA? In marketing, a CTA is a “call to action” or the compelling language used to get a consumer to click a button or link, or...

Natural language generation… how natural is it? I had to see AI in action for myself. I used a free online essay-writing bot and I have...

No matter how many publications I write for, how many stories I knock out of the park (go me!) or how confident I feel in my talent —...

Do grammar rules ever become outdated? Of course, they do. Three primary examples of errors that no longer matter include ending a...

In this series, we examine how Umberto Eco’s book, ‘How to Write a Thesis,’ can be used to help writers improve their focus, research...

Earned a journalist degree — check. Built a freelancing side hustle you’re mega proud of — done. Want to expand your services and...

Writing can be a lonely profession, especially if you work remotely. Sometimes we all need to hear other voices from people who...

In this series, we examine how Umberto Eco’s book, ‘How to Write a Thesis,’ can be used to help writers improve their focus, research...

If you can persuade visitors, you have a good chance of getting them to take action —  to click, learn more, or buy — all actions that...

In this series, we examine how Umberto Eco’s book, ‘How to Write a Thesis,’ can be used to help writers improve their focus, research...

The food writing world is always competitive, with the traditional editorial market shrinking and growing poorer every day. Yet, for a...

When was the last time you ever gave yourself a nice, leisurely chunk of hours to peruse the latest edition of the AP Stylebook? To check...

In this series, we examine how Umberto Eco’s book, ‘How to Write a Thesis,’ can be used to help writers improve their focus, research...

In a crowded marketplace, sometimes all you have is spin. So use it — even for something as mundane as selling a used couch. Don’t...

In this series, we examine how Umberto Eco’s book, ‘How to Write a Thesis,’ can be used to help writers improve their focus, research...

In this series, we examine how Umberto Eco’s book, ‘How to Write a Thesis,’ can be used to help writers improve their focus, research...

Rent is due on the first whether you’re inspired or not. If you’re a freelancer who makes a living copywriting, you don’t have the luxury...

In this series, we examine how Umberto Eco’s book, ‘How to Write a Thesis,’ can be used to help writers improve their focus, research...

Travel writing is one of the most coveted niches in all of writing — and unlike certain niches that lose their appeal after some real...

Trying to diversify and liven up your brand’s digital content experience? Borrow some story formats from magazines and newspapers....