What is a customer story? A customer story is a way of telling a client success story in an engaging fashion by demonstrating the results...

There is a YouTube musical artist who goes by the name Puddles Pity Party who often sings pop song covers. Dressed in a white clown suit,...

In Lisa Feldman Barrett’s book ‘How Emotions are Made,’ the neuroscientist offers a compelling look at how the human brain simulates...

While advertising is still an essential part of a brand’s strategy and budget, content marketing campaigns and investments may be more...

If you have been a content marketer for a while, you know many buzzwords are thrown around haphazardly in conversations and materials....

The last time the ’20s rolled around, jazz, flappers, and Al Capone were a thing. It was a century ago, but each still serves as an...

“Either write things worth reading or do things worth the writing.” — Benjamin Franklin As freelance writers, we need to do both. If we...

#GrowthGoals: One content creator’s forage into the podcasting space. A blog series exploring the well-intentioned attempt of a content...

As an effective and captivating way to tell a brand’s message and strengthen the bottom line, the voices of your customers speak clearly,...

No matter the industry, the value proposition or the call-to-action, every brand can benefit from powerful testimonials. As the — wait...

#GrowthGoals: One content creator’s forage into the podcasting space. A blog series exploring the well-intentioned attempt of a content...

Though words are a writer’s bread and butter, if we want to fill our plate with a robust portfolio, expanding our skillset is essential....

#GrowthGoals: One content creator’s forage into the podcasting space. A blog series exploring the well-intentioned attempt of a content...

#GrowthGoals: One content creator’s forage into the podcasting space. A blog series exploring the well-intentioned attempt of a content...

#GrowthGoals: One content creator’s forage into the podcasting space. A blog series exploring the well-intentioned attempt of a content...

#GrowthGoals: One content creator’s forage into the podcasting space. A blog series exploring the well-intentioned attempt of a content...

Thinking about testing out video as a marketing tool? First thing: Don’t look on Facebook for tone pieces! Social platforms have become...

#GrowthGoals: One content creator’s forage into the podcasting space. A blog series exploring the well-intentioned attempt of a content...

Natural language generation… how natural is it? I had to see AI in action for myself. I used a free online essay-writing bot and I have...

Who should tell your brand’s story? If you prefer someone more authentic than an actor, a local celebrity and/or an influencer, then a...