Hamad Abdel AalApr 25, 20175 min readHumans Are Wired to Remember the Story: An Interview With Best-Selling Author Kristen Lamb“These days most of us have the attention span of a meth-addicted squirrel.” This is classic Kristen Lamb, and it’s what so many of us...
Hamad Abdel AalMar 7, 20177 min readA Crash Course in Influencer Marketing With Brodie SmithAn influencer marketing program is a marketing effort where a brand aligns itself with an influential individual who appeals to current...
Hamad Abdel AalFeb 28, 20174 min readStop Talking About Yourself: An Interview With Joe PulizziWhat does it mean to be a storyteller for your brand? How do you stop talking at your customers and start sharing stories that can...
Hamad Abdel AalFeb 7, 20176 min readThe Art of Spinning at CES: An Interview With PR Whiz Elliot TomaenoI recently attended CES in Las Vegas, the world’s largest consumer electronics show, with a mission to tell some of the biggest stories...
Hamad Abdel AalApr 16, 20156 min readAn Interview With Laura Rubinstein: Secrets of a Social Media StrategistCoach Laura Rubinstein is a relationship-based marketing strategist specializing in helping authors, speakers and business owners stand...