The health and wellness industry is booming. Worth close to $5 trillion globally, the health industry remains one of the fastest-growing...

How do you create a high-performing blog? Well, it all starts with the structure of your blog posts. And that starts with setting up your...

If necessity truly is the mother of invention as the proverb goes, 2020 will go down as a year when some good came out of a whole lot of...

Content marketing teams love to focus on two key parts of the content creation process, the beginning and the end. The enthusiasm of...

Just as the Great Depression inspired Hollywood’s Golden Age, the COVID-19 pandemic will have a significant impact on how and where...

How can learning to speak the language of your visual creative partners ensure that their contributions aren’t reduced to “just providing...

How is your rollercoaster of 2020 going? All industries have been holding on tight, preparing for the next topsy-turvy turn and bracing...

Marketing content should be educational, informative or entertaining. But, what if we explore deeper? Rather than sharing blog posts and...

In 2014 I was in my element when I landed a brand new role as a content manager at a B2B marketing agency. I still remember bragging...

It should come as no surprise, but as you read this story, a slew of technology companies know it’s happening. From how you stumbled upon...

I have been on the receiving end of thousands of PR pitches in my career, and I’ve also sent a few. There are definitely good and...

Health care marketing funnels can be used to map out a happy path for every segment of your audience, helping to guide them on their...

Content is foundational to bringing digital experiences to life. How might content creators ensure that these experiences are not only...

From ‘Jaws’ to ‘Godzilla,’ it usually takes anywhere from three people to an entire city to slay a beast in the movies. Interesting...

If you’ve logged onto the internet at any point between March and today, you’ve seen the onslaught of COVID-19 emails inundating your...

There are multiple ways you can reshare a post on Instagram. Here’s a step-by-step process on how to reshare a post on Instagram via a...

What can you learn from ~25 million bylined articles? A lot. We’re connecting the dots between two massive data studies so you can apply...

Which survey platform is the best fit for your team? Ben Beck grades the strengths and weaknesses of Google Forms vs. SurveyMonkey vs....

According to studies, when we are surprised, our brains cause us to physically freeze for 1/25 of a second. Following that initial...

If the past long weeks into months of modified lockdown have taught us anything, it’s that both life and business are changing on a daily...