Voice-enabled devices and what a revolution sounds like Devices like Amazon Echo and Google Home have continued to see greater...

This is the third installment of the Content Partner Strategy series, where we look at the rapidly changing landscape of branded content...

HubSpot— if you’re not yet leveraging its powers to grow your audience, you should be. After all, it’s widely considered a leading...

When it comes to self-improvement, we like our coaches. A savvy spiritual guide. The CrossFit trainer who squeezed an extra six reps out...

World Emoji Day (You are celebrating, right?), perhaps there is no better time than the present to examine how utilizing emojis, GIFs,...

This is the second installment of the Content Partner Strategy series, where we look at the rapidly changing landscape of branded content...

The best content marketers not only write great content but also know how to distribute it. In particular, the best content marketers are...

Brand ambassadors are people who have a genuine interest in a company’s product and willingly advocate on behalf of the brand. Starting a...

7 summer Instagram updates you need to know about Though summer is a time when most of us look for ways to take it easy, Instagram...

This is the first installment of a new series looking at the changing face of branded content partnership strategy. Today, we’re looking...

My mother used to always tell me that behind every good content marketer there is a good graphic designer. Okay, so maybe that’s not how...

A ghostwriter is someone who does all the hard work of writing, while someone else gets the byline or author credit. Why would a person...

Producing high-quality content marketing video, that is used as an evergreen piece on your website for months or years to come, requires...

It’s true, some think that a robot apocalypse will one day lead to mass unemployment and the virtual extinction of all writers. Whereas...

Millennials use social video for a variety of reasons, from research and entertainment to communication with friends. Surprisingly, most...

Listen up. Unless you’ve been sleeping in the cloud, you’ve probably noticed things are happening fast in the world of smart speakers,...

Twenty years ago, we had Snake. Before apps, it was the only game our brick-looking Nokia’s could support, and it was better...

If you take Instagram for its word, travel journalism appears to be the crème de la crème of gigs. Not only are these writers given the...

As the CEO of WONGDOODY, a three-time Ad Age winner for “Small Agency of the Year,” Ben Wiener has seen a lot in his advertising career....

Did ESPN just discover a new way to market to nearby audiences? For the grizzled marketing veteran, being surprised by a marketing...