Writing About Ideas: Sharing Opinions Nurtures Brand-Consumer Relationships
Marketing content should be educational, informative or entertaining. But, what if we explore deeper? Rather than sharing blog posts and...
The Essential List of Content Marketing Statistics and Data
Knowledge is power — but only if your knowledge is actually based on accurate information. Finding reliable content marketing statistics...
How to Address Clients When Rates Are Higher Than They Expect
Though the gig economy is predicted to soar, as more companies understand the value of hiring a freelancer or a teamlance for projects,...
What Is Content Marketing? A Guide to Content That Attracts, Engages, and Converts
In 2014 I was in my element when I landed a brand new role as a content manager at a B2B marketing agency. I still remember bragging...
Want to Produce Greater Content? This Quantcast Expert Has the Data to Do It
It should come as no surprise, but as you read this story, a slew of technology companies know it’s happening. From how you stumbled upon...
Humanity-Infused Marketing: 6 Martech Tools/Techniques That Enable Connection
Due to the challenges brought by the COVID-19 pandemic, your business may have been forced to find ways to operate amidst the...
What It’s Like Being Part of a Teamlancing Collaboration
I’m peeling back the curtain. If you’ve ever wondered how prolific freelancers operate behind the scenes, the truth is this: we work in...
10 Ways Teamlancing Has Changed Branded Video
In many ways, the pandemic-driven switch to remote work just sped up video’s move to a distributed workforce. Big companies that had...
8 Things Executives Look for When Teamlancing
As you grow your teamlance business and start to scale your micro-company, you’ll have a few wins — and some disappointments. It’s an...
7 Important Ways Using Teamlancing Will Transform Your Marketing Efforts
If your marketing efforts are feeling stale and unoriginal, one likely reason is the lack of unique ideas coming from you (yes, you) and...
How Teamlancing Can Make Freelancing Less Lonely
Let’s face it: Freelancing can feel like floating on a rowboat in the middle of the ocean with no one else in sight. Your only social...
How to Obtain (or Write) Powerful Testimonials
A testimonial is a customer statement attesting to a brand’s or product’s superior performance, quality or results. A classic testimonial...
PR Pitch Best Practices: How to Write, Target, and Clean up Your List
I have been on the receiving end of thousands of PR pitches in my career, and I’ve also sent a few. There are definitely good and...
Teamlancing Is the Solution for These Six Business Marketing Challenges
Your content ideation, execution and project management isn’t playing out the way you’d like. You’ve been thinking about hiring a...
Ready to Try Teamlancing? 9 Tips for Creating a Successful Teamlance
As every industry adjusts to business practices after the pandemic, the freelancing world must figure out their own sense of ‘new...
How PR Is Pivoting for a Remote World — Supported by the Teamlance Model
Traditional outlets are dying daily. All the tried-and-true PR events, product launches, and cocktail meet-ups can no longer be...
Working With Teamlancers: 6 Etiquette Tips for a Successful Collaboration
Like most content marketers, you came bouncing into 2020 with big goals and shiny pigtails. Then the year morphed into the “new normal.”...
Funnel Vision: Content Marketing Strategies That Create Engaging Health Care Experiences
Health care marketing funnels can be used to map out a happy path for every segment of your audience, helping to guide them on their...
Smart Ways to Become a Team Player in the World of Teamlancing
When most of us thought about career development in the not-so-distant past, it generally involved a fairly similar path: improve what...



















